Brahim Fateine is a pioneer in the marketing and SEO industries. He now owns and controls two digital marketing enterprises in Morocco, having started with almost nothing in the late 1980s. So, how did he get so good at his trade? The answer is simple: parties. He used to throw parties in his birthplace of Morocco, and through his efforts to entice people to come to his events, he acquired the fundamentals of marketing. Brahim recognized the importance of catering to the needs and desires of your target audience. And so, even if you’ve figured out what they’re looking for, you still need to offer it properly.
He discovered this when marketing Jordans in the 1980s and 1990s: if you can appeal to a specific demographic, people will purchase your goods. He believed digital marketing will become the future of promotion after going to North America in the early 2000s. As a result, he stopped throwing parties and focused only on internet marketing. He then added SEO optimization to his list of top goals in 2008.
Brahim Fateine walks you through the fundamentals of SEO optimization and demonstrates how they may help your website succeed. The SEO principles of Brahim Fateine are listed and explained below.
Brahim Fateine’s Principles in SEO
Timing Is Just as Important as Your Content
There is no denying that content is the most important aspect of SEO optimization. After that, everything else happens. Brahim Fateine, on the other hand, takes a unique approach to content. Anyone can search up keywords and use them in their content, after all. Brahim, on the other hand, is an entrepreneur who thinks outside the box.
The majority of individuals will identify the most important keywords and include them into their article. However, your content must contain much more in order to attain outstanding SEO optimization. After determining the top ten keywords, Brahim Fateine suggests using the first three as often as possible in your content and using the remainder keywords to generate content ideas. Then and only then will your SEO be top-notch.
Furthermore, SEO is heavily reliant on timing. According to Brahim Fateine, “Content is King, and Timing is Queen.”
If you’re writing about Fantasy Football, for instance, the season begins in September. So, it is indeed better if you start building up data at least six months ahead of time, so you gather data in March and aim to have your post published by early August, since that’s when people start looking for Fantasy Football-related articles. By September, your content will have already risen to the top of the rankings, attracting additional readers.
Going Above and Beyond
In today’s world, there are a lot of websites that spend an insane amount of money on dazzling marketing and vibrant adverts to attract more clients. In a society such as this, however, it might be difficult to keep up with the marketing strategies of large corporations and enterprises with large budgets.
It is a basic concept: the more straight forward and direct you are with your clients, the more likely you are to acquire their trust and loyalty. For instance, while promoting a showy product or a service, be truthful about the good or service. Be truthful about how it’s manufactured, the cost and if it’s a decent one, and whether or not it satisfies the individual trying to purchase it.
If someone visits your website, is persuaded to buy a product by false claims, and then is dissatisfied with the purchase, you have most certainly lost a client. However, if you are honest with them regarding whether or not they needed the product, you will win their trust, even if they do not purchase it. This isn’t quantifiable, but it is very genuine, and it exemplifies going above and beyond to delight the costumer.
Know What You’re Talking About
Before joining a market, take the time to learn and be sure you have enough knowledge about it to qualify as a knowledgeable and competent figure in the market. Customers in specialized areas may quickly detect a fraud, so do your homework and research regarding your plans before diving in.
Precision and Decisiveness
Answering client inquiries is the focus of on-page SEO. Almost everyone has a question over something. Google will reward you by ranking your post higher than the competitors if you can address these questions efficiently and effectively.
This implies you must respond to people’s questions with exact, definitive responses. For example, if an individual actually wants to know the top 10 Wide Receivers in NFL history, you will need to give the essential data, history, statistics, and numbers that can provide them the most accurate list possible.
Of course, your point of view is welcome, but it must be supported by statistical evidence. Otherwise, you run the risk of losing credibility and, as a result, customers might get lost as well.
Entertain the User
In SEO, the value of user experience cannot be understated. While it is a challenging job to deliver excellent content while also entertaining and engaging the user, it is a necessity of world’s leading experts SEO optimization This can be accomplished in a variety of ways, whether small games that involve the client, eye-catching visuals, memes, or just organizing your content in a witty and entertaining manner. The main trick is keeping the reader hooked and captivated.
Fast Website
You may argue about the significance of size all you want in 2021. The importance of speed, on the other hand, cannot be debated. Aside from content, having a high – speed loading, efficient website is among the most crucial parts of SEO.
It’s as simple as this: nobody loves sluggish websites, and if yours is slow, people will much rather go to another website than wait for your slow-loading website to load. Unfortunately, we live in a fast-paced world where people have little or no patience for delays.
As a result, you should strive to make your website the very quickest website in the whole planet. While you may not achieve that objective, try ending up having a fast-loading website that is ideal for SEO.
Tell People Exactly What to Expect
People, as previously said, do not love waiting. There is one exception to this rule, and it has to do with knowledge. People are significantly more willing to wait if they know what they are waiting for than if they do not. So, if you’re writing on how to clean the soles of Air Jordans, be sure to emphasize that in the article’s introductory paragraph, so readers know what they’re getting into.
Imitate a Casino
A casino’s golden rule, and how they make the majority of their money, is a simple one: keep them within the Casino. There should be a restaurant if they want to eat; a motel if they want to sleep; and a bar if they want to get drunk. You assess any demands they may have and create an account for them to encourage them to remain longer and continue to gamble.
This is the same strategy you should apply while attempting to build or improve your SEO. Let’s say someone visits your website and reads an article on the finest methods to lace their Air Jordans. In that instance, there should be a range of links at the bottom of the page regarding topics related to the article the reader just completed reading, as well as in the article they are reading if that is possible. You must guarantee that a visitor spends quite enough time on your website as possible, much like a casino.
Building a Following
Of course, all the aforementioned factors play a significant role in SEO optimization. According to Brahim Fateine, one of the more underappreciated components of SEO is client engagement.
This may be accomplished by incorporating a simple technique into your website, such as a comment system. Yes, the comments left on your social media profile are important. The engagement customers have with your website, though, is the key draw here.
An article discussing the best 10 Safeties in NFL history, for example, is bound to elicit a variety of viewpoints and arguments. So, in order to engage the community, you create a comments thread where they may express themselves. You also communicate with them, respond to their comments, and make them feel as though their input is being heard and taken into account. Customers will be more loyal to you and your website if they feel connected.
Social Media as An SEO Tool
Social media is often considered as a powerful strategy for increasing website traffic. Brahim Fateine explains why it is such an underrated SEO tool. You may utilize social media to build and increase your brand awareness. All of your content should be linked on Facebook and Instagram. Interact with your clients on social media, make adjustments based on their preferences, and maintain contact with your community, so you can better meet their demands.
Brahim Fateine strongly believes that by utilizing social media, you will be able to boost your traffic and SEO in one fell swoop.
Conclusion:
So, if you want to increase your website’s SEO optimization and also be ranked higher on search engines such as Google, then all you must do is to simply follow Brahim Fateine’s 10 rules, and you’ll be OK to go.